Pilkington: The challenge of delivering projects that achieve both high functionality and excellent aesthetical appeal has been more ubiquitous in building design over the last five years. This is where structural glazing systems are an established solution, helping specifiers to meet both requirements Phil Savage, head of sales
Framexpress: There are so many options out there for products nowadays, but we know from experience, sometimes it's better to keep things simple says Director, Mark Westbrook.
Prefix Systems The replacement conservatory roof sector is booming, but installers must consider installing the Retro--Fix posts from Prefix Systems, given the potential catastrophic events of a structural failure.
CMS Window Systems: Recycling has become routine in our daily lives and, with the award-winning facilities and processes we have in-house, there is no reason why post-use windows and doors shouldn't be put to good use rather than being dumped in landfill Says General Manager Colin Torley
Garnalex: Fabricators and installers who want to see what they'll be making and selling in 2020 can reserve their place on a Garnalex Ambassador Workshop which we’re running over the summer and autumn. They'll have the opportunity to learn about the new systems and beautiful windows and be among the first to sell them at the end of Q1 next year Roger Hartshorn, CEO comments
SWISSPACER: SWISSPACER is ideal for fulfilling the PSI values, and is a ' hidden' component that helps our windows achieve 'A'’ and 'A+'energy ratings easily and effectively comments Ramon Rabett, technical director at Masterframe
Modplan: Vertical sliders are a growth market - latest figures show sales of vertical sliders to the home improvement market increased by 32% and now have 10% market share. The VEKA Imagine Vertical Slider gives our customers a best-in-class solution as they capitalise on the opportunities these statistics represent said International Sales and Marketing Director Justin Williams
This is one of those mess with your mind subjects. I ask about marketing because for most of the time it is not clear who the conversation is meant to be with.
When seeking to promote themselves, are companies reminding themselves what they do mainly for internal consumption or are they presenting a proposition to an existing customer base or is it to promote a concept to a wider audience.
In a Trade Media sense, it is generally understood that what is suggested as news (PR if you like) is actual collection of company B2B promotions.
You could go onto question what does a widely presented PR item depicting bunch of close buddies having a nice day out at a local club have to do with the wider audience who are looking for the next big thing to grow their own business. Some would say it shows what nice people we are, come and join us. Others would interpret it to be ‘not back at base again’, no one to answers those important questions.
Then there is the marketing of a brand. Is it just a name, a tag, or does it have defined purpose for a specific product? Is a brand promoted ahead of the company or is the brand to hide the company? That poses the further questions, do people buy a brand, a company, what something does or how does that benefit my business?...more